Companies need a cap table solution built around their exact needs.
See why more founders and finance teams are switching to Pulley.
Your cap table contains sensitive ownership data. Pulley keeps it secure and access-controlled, visible only to the right people, not scattered across files, inboxes, and shared drives.
Get professional help in any area, with an average response time of five minutes. Pulley also offers managed services if you need additional expert help.
Spreadsheets look free, but the legal fees, reconciliation time, and error cleanup aren't. Pulley's pricing is straightforward and predictable. No surprises as you grow.
Plans include advanced features to support your startup's growth. Whether you're scaling, preparing for M&A, or planning an exit, Pulley grows with you.
We are an 20+ year old company that has kept our cap table on a spreadsheet. We tried another leading cap table software provider and had to abandon them after 6 months of trying to set things up. The Pulley team was able to work with our spreadsheet and our management team to set things up in a fraction of the time it was taking the other leading company.
We are thrilled with the product and the service we have received.
Larry B
DataOceans
PRICING
Every founder knows spreadsheets are free to open. Fewer realize what it actually costs to keep one accurate.
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The real price is hidden in lawyer hours, manual reconciliation work before every fundraise, every board meeting, and every audit. It takes up valuable time that goes toward fixing a broken model instead of building the company.
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Many teams that try to maintain accurate spreadsheet cap tables end up spending more on legal fees alone than they would have paid for dedicated software. And they still have a spreadsheet at the end of it.
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Pulley's Startup Plan starts at $1,200 per year. There are no hidden costs, and pricing stays predictable as you grow. You know what you're paying, and what you're getting.
View pricing
EXPERIENCE
Most founders don't come to equity with a background in securities law or financial modeling. They come to it because they started a company, and the company is growing.
Pulley is built for that reality. Individual issuance flows include step-by-step guidance, helpful tips, and automated alerts so you're not navigating cap table mechanics alone. Stakeholders get their own portals. Nothing gets emailed around as an attachment. You get a single source of truth that updates in real time and holds up when a VC or auditor asks to see it.
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The goal is to give you a cap table expert on your side and a platform you can trust to keep up as your company grows.
I can confirm our onboarding was simple, fast, and really smooth. Our rep is friendly and walked me through the process.
Pulley has every feature we need.
Balázs Scheidler
CEO at Axoflow
Carta offered me a free year, yet I chose to pay for Pulley. At the end of the day, it's the human element that really matters.
Brittani McCall
CEO and Co-Founder at FlowEQ
FUNDRAISING
Every fundraise, you rebuild the model. Add a new investor, change a valuation, account for an outstanding SAFE. The spreadsheet breaks. You fix one formula, two more stop working. By the time you send it to your lawyers, you're not sure if it's right.
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Pulley's scenario modeling tools let you run dilution calculations, model pro-formas, and prepare for priced rounds without starting from scratch. Change an input and the model updates accurately and immediately. When you're ready, export directly to Excel for your legal and VC teams.
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Your cap table should help you move faster before a fundraise, not slow you down.
Your Pulley cap table can be ready to approve and launch within 10 business days. You'll get guided onboarding from a cap table expert, even if your spreadsheet is messy.
Access
Share your spreadsheet and key documents with Pulley.
Done-for-you onboarding
Pulley reviews your data and builds an accurate cap table.
Approval
Approve your cap table. Tell your stakeholders. Done.
Pulley’s team can also help you connect your HRIS integrations and prepare for your next audit or funding round.
